Click pause or stop ( the || button or the square button) above if you don't want to watch the whole video. To listen to the full 100 minute call of Ben Mack describing how to create your own legend platform scroll down to the audio buttons below and click the play button (the triangle). This is one of the best calls I've done and there is a surprise guest appearance by one of the world's best known and most effective copywriters who talks about his experience using the legend platform (not a testimonial but a step by step description that you can use). If you'd like to learn how and why to use video on your website, just go here for a complete, free primer. The link to this message for example got 400x the click through of my standard emails. Check it out for yourself by clicking here. This is a medium length video and may take a few moments to load based on your internet connection speed. Once you've watched the whole video click the link below to get Ben's Legend Platform manifesto. This will be one of the most powerful documents you'll ever own.   Take me to Ben's Legend Platform manifesto now!